Friday the 13th—a date that carries a superstitious weight for some. For us, it became a day to remember, not because of bad luck, but because my wife and I found ourselves doing something we never imagined—being interviewed live on WFSB3’s Good Day at 9a show! Let me tell you, the nerves were real. Our hands were literally shaking before the cameras started rolling. No script. No double takes. Just us, live on air, talking about NOWATA.
When we first walked into the studio, there was this strange mix of excitement and, let’s be honest, straight-up terror. We’ve spent years building NOWATA, pouring our passion for eco-conscious, water-saving solutions into every step. But talking about it on live TV? That’s a whole new level. There was no hiding behind rehearsals or edits—just pure, unfiltered us.
The host greeted us warmly, which helped calm the nerves, but as soon as the "Live" sign lit up, it felt like the world paused for a split second. That’s when we knew this was real. As we spoke about our rinse-free, eco-smart soap and our mission to save water, we weren’t just promoting a product—we were sharing a piece of ourselves.
Friday the 13th couldn’t have been a more fitting backdrop. It added this touch of unpredictability and thrill to the moment, almost like the universe was giving us a little nudge to be bold. Because, let’s face it, launching NOWATA has been a leap of faith from day one—just two passionate people, with a love for nature and a dream to make a difference.
What struck us most about this experience was that it wasn’t just about selling soap—it was about showing the world that we’re real people, with real stories behind this eco-friendly revolution. We’ve had our share of sleepless nights and countless hours perfecting our formula, and now, here we were, telling our story to a live audience.
As the segment wrapped, the nerves began to melt away, replaced by a sense of accomplishment. We walked off that stage knowing we’d done something bigger than ourselves—we’d shared our mission with the world.
So, yeah, it was Friday the 13th, but instead of bad luck, it brought us a spotlight moment. NOWATA got its live debut, and we couldn’t be prouder of how it went down. Stay tuned, because this is just the beginning of our water-saving, eco-conscious journey.